Launching the Right Time Initiative: A Baseline Evaluation and Learning Report for a Comprehensive and Equity-Focused Reproductive Health Strategy in Missouri

• TRT is notable for its multidimensional approach and emphasis on achieving health equity, specifically achieving equitable access and outcomes for all women, regardless of income, race or ethnicity, disability status, sexual orientation, gender identity, immigration status, and age.
• Participating clinics have seen a slight increase in contraceptive use among their patients; the number of women using contraception increased by 3 percent between visit intake and exit and more than 20 percent of women switched from less-effective nonhormonal methods to more-effective hormonal methods.
• Media outreach included a standalone website, social media platforms, paid media, and earned media; in-reach client referrals ranged from posters for clinics to palm cards for patients.
• TRT staff and community partners held meetings and organized community events to advance the advocacy agenda, engaged with coalitions and work groups to promote relevant administrative and regulatory policies, and worked with policymakers to strengthen and coordinate policy efforts related to reproductive health.

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